I’m frustrated with startups making things more complex than necessary. Many pitch decks have more pricing tiers and business models than needed, a red flag for investors.
Complex pricing models and business strategies may be alluring, but they bring exponential complexity. This affects customer service, accounting, product development, sales process, and landing pages.
For early-stage startups, introducing complex pricing too early can lead to administrative overhead, sales friction, and deterring potential customers with a convoluted pricing structure.